Aloha Living: Modern website for increased customer retention
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Aloha Living: Modern website for increased customer retention

Real estate website & marketing funnel with conversion optimization

LH

Lena Herrmann

11/20/2024 (last modified: 10/08/2026)

Project duration: 2 months

For Florian and his company Aloha Living in the real estate industry, Ben developed a modern and functional online presence. The goal was not only to design an appealing website but also to establish a marketing funnel that specifically attracts prospects and increases the conversion rate. In close collaboration with the client, he implemented technical and strategic measures to create a strong digital presence.

Implemented measures:

  • Concept and implementation of a modern real estate website: The website was tailored specifically to Aloha Living's needs – with a fresh, clean design that builds trust and presents the property listings optimally. Ben placed emphasis on clarity, performance, and mobile optimization.

  • Creation of a marketing funnel: Together with Florian, Ben developed a well-thought-out funnel that specifically generates new leads. This included a structured user flow, landing pages with a clear call-to-action, and integrated forms for lead capture.

  • Conversion optimization: To turn website visitors into qualified prospects, Ben analyzed user behavior, optimized content, and adjusted the design and CTA elements accordingly. This significantly improved the conversion rate.

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